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Based in 2019, ProPush has rapidly risen by means of the ranks and established itself as probably the most revolutionary push providers.
Recognized for its capability to extend income with out disrupting the consumer expertise, ProPush is the perfect resolution for associates and site owners.
Let’s dive deep into one of many many instances the place ProPush helped a service provider enhance their income by 40%.
Setting the stage
First, let’s go over some key particulars that may assist us set the stage for the case examine.
To start with, the marketer used a Giveaway supply. This consumer additionally examined different stay choices to see if they’d work higher than the unique.
PropellerAds was the visitors supply and ProPush was used to maximise notification alternatives.
How does it work?
After an advertiser added the ProPush tag to their touchdown web page, customers began seeing an opt-in request. After subscribing, these customers began receiving related push alerts that by no means disrupted the circulate of the principle supply.
The marketer additionally used Bemob monitoring to trace the marketing campaign’s pop-under visitors, which coated Tier-2 and Tier-3 GEO.
The vendor’s purpose was to generate extra income from a suggestion that was making lower than $1 per conversion:
“I needed to extend my earnings. As a result of testing new gives will be costly, ProPush ensures I will not blow my total testing funds.”
- Site visitors Supply: PropellerAds (test Mobida Academy’s PropellerAds overview)
- Further monetization platform: ProPush for added monetization (take a look at Mobidea Academy’s ProPush overview)
- Monitoring: BeMob (Try Mobidea Academy BeMob overview)
- Provide Kind: Giveaway + cell content material
- Bid payout: < $1
- GEO: Stage 2 and Stage 3
- Objective: Assess the potential impression of ProPush on its earnings
- Site visitors: Pop underneath
Principal purpose
This marketer had a comparatively profitable marketing campaign within the early levels, however was confronted with a particularly frequent problem: after a sure interval, the gives would lose momentum and income would lower considerably.
Whereas that was occurring, this marketer needed to have one thing that will preserve a excessive revenue margin, whilst he examined new choices.
He had reservations about ProPush — particularly, that the code would have a unfavourable impression on CTR and general income.
To beat this hurdle, the marketer ran simultaneous exams with duplicate touchdown pages to seek out one of the best setup.
Marketing campaign launch
Day 1
Though the marketer ready for the impression, he was pleasantly stunned that the ProPush tag didn’t have an effect on consumer habits.
CTR remained excessive and ROI maintained its efficiency as ProPush shined on its debut. On the primary day, the vendor registered a revenue of $1,979 with a conversion price of 17.41%, which is a good begin.
Day 2
On the second day, conversion charges remained secure and yield on income didn’t appear to be affected.
third day
Issues slowed down by the third day as a result of areas being focused. However, at this level, ProPush proved its value as its earnings coated the testing funds. Furthermore, after seven days, the counting statistics confirmed a rise in income, which in the end confirmed the implementation of ProPush.
Marketing campaign optimization
Day 4
After 30 days, the marketer was delighted. The ProPush marketing campaign confirmed a rise in income. ROI and CTR had been barely affected in the long run, however income elevated considerably, making the shift optimistic.
A month after the beginning of the marketing campaign, the outcomes had been noticeable. ProPush alone generated $308.21 with a conversion price of 13.37%, proving as soon as once more its capability to open up a brand new income stream.
“Would I like to recommend individuals use ProPush?
To my shock, it did not have an effect on my CTR as a lot as I anticipated, and the ROI turned out to be fairly passable. I’ll proceed to check and increase to extra GEOs, finally implementing push on all my landings.”
Take your marketing campaign to the following stage with ProPush
As you may see on this case examine, ProPush is a good plugin for each site owners and associates, which is why it has gained such a very good repute.
Though it might require testing and tweaking, ProPush helps glorious touchdown web page efficiency. The very best half is that this monetization possibility supplies one other stream of earnings no matter your setup.
Many anticipate ProPush to develop into part of each companion’s toolkit as a result of it may well enhance income, guarantee secure earnings and permit the remainder of your campaigns to run easily.
Strive ProPush and see for your self!
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